Our Services
We provide Fractional Executive Services as a VP of Sales or Chief Revenue Officer for early-stage companies. Our background is in Software-as-a-Service, and our expertise can be applied to other B2B recurring revenue businesses.
You benefit from expert Sales Leadership on a part-time monthly retainer basis while lowering costs. Assignments vary by client needs but typically include embedding with the Executive Leadership Team as a part-time Head of Sales 1-2 days per week. The assignment length depends on timing for desired business outcomes.
Sales Leadership
Sales Leadership as Fractional VP of Sales/Chief Revenue Officer
Services vary by client requirement but include sales management, forecast development, deal management, board meeting representation for Sales, and more.
Building Sales Teams, including recruiting, onboarding, and weekly managing.
Optimizing Sales Team Performance, including introducing sales processes, coaching, forecasting, and best practices to achieve sustainable performance.
Designing and implementing sales reorganizations to meet new business objectives.
Go-To-Market
Go-To-Market as Fractional GTM Sales Leader
Partner with the Executive Leadership Team to design and implement the go-to-market sales motions for a new product introduction, channel, or geography launch.
Develop the Sales Plan and contribute to GTM plan development, including the Value Matrix.
Field test sales messaging, pricing, buyer’s journey, sales processes, and early customer acceptance.
Collaborate with the rest of the GTM team to measure, adjust, and iterate to secure optimized product/market fit for acceleration.
Business Development
Business Development as Fractional Business Development Officer
Partner with the CEO and Board of Directors to develop strategic growth opportunities based on client needs.
Identify and develop strategic initiatives for accelerated growth.
Lead recruitment of select partners and co-develop programs for commercial implementation.
Advisory
Advisory Services
Services are available in a variety of flexible formats.
Sales Advisory Services - On a longer-term retainer basis, we can help with common situational challenges like GTM launch, sales optimization, talent management, partnerships, and product/market fit.
Special Project Consulting - From us and our partner network for Sales, Marketing, Lead Generation, Executive Recruitment, and more.